Page, Profile or Group: Where to Post
Post from the place buyers already message you. One home base is enough.
Reels vs Feed Video
A Reel is the vertical video people flick through. A feed video is a post that stays on your page. Use the same file for both. How the file is made is in how to make a listing video.
Writing the Post
First line: place and price. Second line: how to ask.
Sharing to Local Groups Without Spamming
Read the group rules first. Post once in groups that allow listings. Do not paste the same text into several groups in the same hour.
Handling Comments and DMs
Reply the same day. A short reply is enough: "Saturday, 1 to 3 pm. I can send the listing link." If the question is about a showing, move it to a message. Make the file on the Facebook listing video page or the listing video maker. First video free. Pricing is $25 a month or $250 a year. If you boost a housing post, Meta asks you to use a Special Ad Category. Read the current help page before you pay to promote it.
Quick FAQs
Should I post a listing from my personal profile?
Yes, if that is where your clients already are, and your brokerage allows it.
Can I share the video into several local groups?
Only where the rules allow listings. One useful post, not a blast.
Is a Reel different from a feed video?
The file can be the same. Facebook just places it in different spots.
How fast should I reply?
The same day. A comment from yesterday feels ignored.
Make a Facebook-Ready Listing Video
Paste a Zillow, Realtor.com, Redfin or MLS link. Your first video is free.
Links